
BRIAN FRODEMA M.S.
Creative Director | PRODUCT DESIGN LEADER
Founder-level creative director + product design leader with 17+ years building businesses, brands, and product experiences across sports, fantasy, gaming, alcohol, and entertainment. I partner with founders to understand the challenges they are facing, interview stakeholders to align on solutions, and collaborate with cross-functional teams to design, refine, and deliver solutions they implement, own, and expand.



ABOUT

BRIAN FRODEMA M.S.
Creative Director | PRODUCT DESIGN LEADER
Founder-level creative director + product design leader with 17+ years building businesses, brands, and product experiences across sports, fantasy, gaming, alcohol, and entertainment.I partner with founders to understand the challenges they are facing, interview stakeholders to align on solutions, and collaborate with cross-functional teams to design, refine, and deliver solutions teams implement, own, and expand.



Items of Importance:
Family,Sports, Running, Entertainment, Music, Design, Art, Comedy
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HIGHLIGHTS
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Ability to actualize a clients vision, translate their creative impulse, and distill complex ideas into seemingly obvious solutions.
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2x Founder - BrianFrodema.com, Los Dos Tequila
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Perform for crowds of 10,000+ opening for Alesso, Busta Rhymes, The Chainsmokers and more...
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Creative Director at DRAFT. The Highest-rated Fantasy Sports app from 2016-2019. Acquired by Paddy Power Betfair for $48M in 2017.
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Product Designer at The Haywire Group. Acquired by University Games in 2018.
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Smith College Graduate Fellow
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USATF Mentorship Grant Recipient.
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2013 MSTCA Coach of the Year
EDUCATION
EXPERTISE
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Creative Direction
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Brand Strategy
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Brand Design
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Logo Design
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Product Design
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Wireframing
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Prototyping
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User Testing
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Graphic Design
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Packaging Design
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Responsive Web Design
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Presentation Design
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Advertising
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Illustration
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Coaching
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Leadership
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DJing
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Playlist Curation
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Music Direction
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Music Production

SOFTWARE
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Adobe Illustrator
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Adobe Photoshop
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Adobe InDesign
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Adobe XD
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Adobe Express
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Adobe After Effects
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Sketch
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InVision
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Figma
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Wix Studio
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Serato DJ + Rekordbox
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Ableton Live

smith college
Master of Science, Exercise and Sports Studies
Smith College, Northampton, MA

westfield state
Bachelor of the Arts, Graphic Design, Art History
Westfield State University, Westfield, MA


